{"id":22456,"date":"2021-04-06T23:06:22","date_gmt":"2021-04-06T20:06:22","guid":{"rendered":"http:\/\/localhost:8080\/?p=22456"},"modified":"2026-10-19T10:39:19","modified_gmt":"2026-10-19T07:39:19","slug":"hedef-pazar-arastirmasi-online-egitimi-2","status":"publish","type":"post","link":"https:\/\/kompozit.org.tr\/en\/hedef-pazar-arastirmasi-online-egitimi-2\/","title":{"rendered":"Hedef Pazar Ara\u015ft\u0131rmas\u0131 Online E\u011fitimi"},"content":{"rendered":"

\u0130SO Akademi taraf\u0131ndan 13 Nisan 2021 tarihinde d\u00fczenlenen \u201cHedef Pazar Ara\u015ft\u0131rmas\u0131 Online E\u011fitimi (13 Nisan 2021)\u201d hakk\u0131ndaki bilgiler a\u015fa\u011f\u0131da yer almaktad\u0131r.<\/p>\n

\"Hedef<\/p>\n

\n\n\n\n
\n
\n\n\n\n
\n
\n\n\n\n\n\n
\n

E\u011fitimimizde, kat\u0131l\u0131mc\u0131 firmalar\u0131n ihracat kapasitesinin geli\u015ftirilmesi, hedef pazarlar\u0131n tespiti y\u00f6ntemlerini \u00f6\u011frenmeleri, ihracat pazarlamas\u0131 i\u00e7in bilgi sistemleri ile tan\u0131\u015fmalar\u0131n\u0131n sa\u011flanmas\u0131 ama\u00e7lanmaktad\u0131r.<\/p>\n

E\u011fitimde ihracat ba\u011flant\u0131lar\u0131 olu\u015fturarak pazara giri\u015f ve mevcut pazar paylar\u0131n\u0131n artt\u0131r\u0131lmas\u0131 konular\u0131na de\u011finilecektir.<\/p>\n

E\u011fitime kat\u0131l\u0131m \u00fccretsizdir. <\/strong><\/p>\n

Program detaylar\u0131na ula\u015fmak i\u00e7in l\u00fctfen t\u0131klay\u0131n\u0131z.<\/a><\/p>\n

\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/td>\n<\/tr>\n
\n

E\u011fitmenimizle tan\u0131\u015f\u0131n<\/p>\n

Yaman Ko\u00e7 \u2013 2003 y\u0131l\u0131nda, YK D\u0131\u015f Ticaret E\u011fitim ve Dan\u0131\u015fmanl\u0131\u011f\u0131 \u015firketini\u0131 kuran dan\u0131\u015fman\u0131m\u0131z, E\u011fitim, Dan\u0131\u015fmanl\u0131k ve Pazar ara\u015ft\u0131rmalar\u0131n\u0131 bu d\u00f6nemde de s\u00fcrd\u00fcrm\u00fc\u015ft\u00fcr. KOSGEB ve \u0130GEME havuzlar\u0131nda yer almakta olup, KOSGEB onayl\u0131 Pazar ara\u015ft\u0131rmalar\u0131 yay\u0131nlam\u0131\u015f bulunmaktad\u0131r. 2007 y\u0131l\u0131nda kurulan UPED\u2019in (Uluslararas\u0131 Pazarlama ve E\u011fitim Derne\u011fi) kurucular\u0131 aras\u0131nda yer alan Ko\u00e7, 1993\u2032 den beri Uluslararas\u0131 Pazarlama alan\u0131nda e\u011fitim ve dan\u0131\u015fmanl\u0131k vermektedir. \u0130stanbul Sanayi Odas\u0131, Erciyes \u00dcniversitesi, Karatay \u00dcniversitesi, Kayseri Ticaret Odas\u0131, Konya Sanayi odas\u0131, Gaziantep Ticaret Odas\u0131, \u0130GEME, Do\u011fu Karadeniz \u0130hracat\u00e7\u0131lar Birli\u011fi (DK\u0130B), Ankara Ticaret odas\u0131, Eski\u015fehir Ticaret odas\u0131, AB\u0130GEM, Avrupa Birli\u011fi \u0130\u015fletmeler A\u011f\u0131 ve UNIDO bu kapsam i\u00e7inde yer alan baz\u0131 kurulu\u015flard\u0131r.Avrupa Birli\u011fi \u2013 TESK i\u015fbirli\u011fi ile ger\u00e7ekle\u015fen \u201cKad\u0131n Giri\u015fimcilerin Desteklenmesi\u201d Projelerinde g\u00f6rev alan Yaman Ko\u00e7, \u0130talyan IFAO ve ECORYS uzman\u0131 olarak M\u00fcfredat\u0131n haz\u0131rlanmas\u0131nda, E\u011fiticilerin e\u011fitilmesinde ve ayr\u0131ca E\u011fitmen olarak g\u00f6rev yapm\u0131\u015ft\u0131r. \u0130GEME ve EVD (Hollanda) aras\u0131ndaki ortak projede uzman ve e\u011fitmen olarak \u00e7al\u0131\u015fm\u0131\u015f olup, halihaz\u0131rda \u0130ngiliz dan\u0131\u015fmanl\u0131k kurulu\u015fu olan Frost & Sullivan firmas\u0131n\u0131n uzman havuzunda yer almaktad\u0131r. Sim\u00fclasyonlu e\u011fitim modelini, Uluslararas\u0131 Pazarlama alan\u0131nda, uygulay\u0131c\u0131lar\u0131ndan olan KO\u00c7, usta\/ \u00e7\u0131rak ili\u015fkisinin e\u011fitim alan\u0131na ta\u015f\u0131nd\u0131\u011f\u0131 \u201cPlus Expo Center\u201d Projesinin de mimarlar\u0131ndand\u0131r.<\/p>\n

2011 Y\u0131l\u0131nda \u201cTicari istihbarat ve \u00c7a\u011fda\u015f \u0130hracat\u0131n Stratejisi\u201d adl\u0131 kitab\u0131 Gazi Kitapevi\u2019 nden yay\u0131nlanm\u0131\u015ft\u0131r. Expo Center ekibiyle haz\u0131rlad\u0131klar\u0131 6 Pazar Ara\u015ft\u0131rmas\u0131, Kayseri Ticaret Odas\u0131 yay\u0131n\u0131 olarak bas\u0131lm\u0131\u015ft\u0131r. (\u015eubat 2012). \u0130lk kez tek bir \u00fcr\u00fcn baz\u0131nda Hedef Pazarlar\u0131 tespit eden bu ara\u015ft\u0131rmalar, \u201cHedef Pazar\u201d konseptine yeni bir yakla\u015f\u0131m kazand\u0131rm\u0131\u015ft\u0131r.<\/p>\n<\/td>\n<\/tr>\n

\n

Kay\u0131t Ol!<\/strong><\/a><\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>","protected":false},"excerpt":{"rendered":"

\u0130SO Akademi taraf\u0131ndan 13 Nisan 2021 tarihinde d\u00fczenlenen \u201cHedef Pazar Ara\u015ft\u0131rmas\u0131 Online E\u011fitimi (13 Nisan 2021)\u201d hakk\u0131ndaki bilgiler a\u015fa\u011f\u0131da yer almaktad\u0131r. E\u011fitimimizde, kat\u0131l\u0131mc\u0131 firmalar\u0131n ihracat kapasitesinin geli\u015ftirilmesi, hedef pazarlar\u0131n tespiti y\u00f6ntemlerini \u00f6\u011frenmeleri,\u2026<\/p>","protected":false},"author":1,"featured_media":1210,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[55],"tags":[],"class_list":["post-22456","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-duyurular"],"_links":{"self":[{"href":"https:\/\/kompozit.org.tr\/en\/wp-json\/wp\/v2\/posts\/22456","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kompozit.org.tr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kompozit.org.tr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kompozit.org.tr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kompozit.org.tr\/en\/wp-json\/wp\/v2\/comments?post=22456"}],"version-history":[{"count":1,"href":"https:\/\/kompozit.org.tr\/en\/wp-json\/wp\/v2\/posts\/22456\/revisions"}],"predecessor-version":[{"id":22458,"href":"https:\/\/kompozit.org.tr\/en\/wp-json\/wp\/v2\/posts\/22456\/revisions\/22458"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kompozit.org.tr\/en\/wp-json\/wp\/v2\/media\/1210"}],"wp:attachment":[{"href":"https:\/\/kompozit.org.tr\/en\/wp-json\/wp\/v2\/media?parent=22456"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kompozit.org.tr\/en\/wp-json\/wp\/v2\/categories?post=22456"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kompozit.org.tr\/en\/wp-json\/wp\/v2\/tags?post=22456"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}