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Announcements

“About the Webinar on "Branding"

Kocaeli University Technopark Inc. (KOÜ Teknopark) will be organizing an online seminar (webinar) on the topic of "Branding" on Monday, September 28, 2020. Participation in the seminar is free, and those wishing to attend should register using the online form linked below.

Announcement: https://twitter.com/KOUTeknopark/status/1307975968867450880

Online registration form: https://docs.google.com/forms/d/e/1FAIpQLSex1raMEI9dRIz_jaLOTy12fjMnHkRFMS0-K21RiOIh2tkrmA/viewform

Seminar dates

Monday, September 28, 2020

Training hours

14.00 – 15.00

The environment where the seminar will be held

Zoom (The seminar link is generated when you fill out the registration form.)

Topics to be covered in the seminar

  • What is brand identity?
  • Why is brand identity necessary? Why is it important?
  • What are the key points in building a brand identity?
  • Is the logo important in brand identity?
  • What is corporate identity?

Instructor

Lecturer Yıldız Örücü

  • Born in Ankara, the artist graduated from Gazi University, Faculty of Vocational Education, Department of Painting in 1993. In her professional life, she worked for 11 years in the creative departments of various advertising companies. In 2002, she began her Master's degree in Graphic Arts at Gazi University, Faculty of Vocational Education, and continued her professional life as a Graphic Design Teacher at the Ministry of National Education. Upon graduating with her Master's degree in 2005, she took on the role of Deputy Director of the Kocaeli University Distance Education Center. Since 2008, she has been working as a Lecturer in the Graphic Arts Department of the Faculty of Fine Arts, where she teaches courses in Advertising Analysis, Typography, History of Graphic Art, Graphic Design, Graphic Design Project (Graduation), and Photography. In addition to graphic design, the artist also provides visual consulting services.

For more information and questions,

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